2024 MEDIA KIT
BLAST PAST YOUR COMPETITION!
If you want to get ahead in the mortgage industry you must extend your digital reach. Why? According to data published by Allied Market Research (AMR), the global digital advertising market size was valued at $319 billion in 2019, and is projected to reach $1,089 billion by 2027, registering a CAGR of 17.2% from 2020 to 2027. Digital outreach is important, AMR data concludes, it helps to attract website traffic and brand exposure and is designed to encourage the targeted consumer to engage in a specific action such as making a purchase. It is one of the most effective ways for all businesses to find new customers, expand their reach, and diversify their revenue streams. How do you take advantage of this trend to grow your business? That’s where Progress in Lending Association comes in!
SPONSOR NOW!
In today’s mortgage market, lenders and vendors alike are faced with constantly changing rules, interest rate fluctuation, foreclosures, defaults, loan modifications, and changing borrower needs and expectations. To make the challenge even greater, many lenders and vendors are forced to do more with less.
Unfortunately, many of the industry trade associations and publications have lost sight of what it takes to produce real progress in today’s lending environment. That is why a group of industry visionaries have come together to form the PROGRESS in Lending Association. The association’s goal is to provide thought leadership to lending professionals and vendors about how to create process efficiencies.
1
Tomorrow’s Mortgage
Executive Magazine
$1,000 Includes a 728×90 pixel digital ad in our magazine called Tomorrow’s Mortgage Executive. The publication is “The Place For Visionaries and Thought Leaders” to express their ideas on how to improve the mortgage space. The publication gets over 95,000 unique viewers.
2
The Lending Insider
Daily Newsletter
$1,000 Includes a 728×90 pixel banner ad in our e-letter for an
ENTIRE MONTH. Our newsletter goes out to a subscriber base of over 95,000 mortgage executives each day.
3
Website Homepage Presence Sponsor
$1,000 Includes a
728×90 pixel banner ad on our website homepage at progressinlending.com
for an ENTIRE MONTH.
4
Featured Solution
Website Sponsor
$1,000 Includes a 300×250 pixel featured web ad that will appear on every webpage of our website for an ENTIRE MONTH. These ads get over 100,000 impressions per month.
5
Today’s Lending Insight
Newspaper
$1,000 Includes a 728×90 pixel digital ad in our newspaper Today’s Lending Insight. The publication takes you beyond the news to give you the real scoop. Prominent journalists and industry executives gather to put the news into perspective so you can use it to grow your business. Reach over 95,000 unique viewers.
6
Featured Editorial Article Sponsor
$1,000 Write a weekly bylined article on a topic of your choosing for our electronic newsletter for an ENTIRE MONTH.
EXTEND YOUR REACH EVEN FURTHER!
We want to offer the utmost value possible to everyone that supports Progress in Lending Association. How do we do that? We offer the ultimate targeted market of potential clients for your business. Unlike other publications and associations that cover all aspects of the mortgage business, we specialize in covering true industry innovation. You can be confident that when you advertise with us, 100% of our readers are looking for ways to improve their mortgage business by looking at new technologies, services and processes. We encourage our sponsors to reach our 95,000+ readers in a variety of ways over the course of several months without breaking the bank. Let’s face it, no one digital product or strategy is going to produce all the ROI that you’re looking for, so we want to make it BOTH easy and cost effective for you to try several products and strategies at a very low cost. Why? When you succeed, Progress in Lending Association succeeds.
PP1
POWER PLAYER SPONSORSHIP
$800/month◊ If you want to be a long-time sponsor we want to reward you. Pick any one of our six essential packages for a minimum of 12 consecutive months and we’ll drop the monthly charge from $1,000 a month to $800 a month.
That’s a 20% savings!
◊ For a minimum of 12 consecutive months.
PP2
THOUGHT LEADER SPONSORSHIP
$2000/month◊ If you chose a minimum of four of our Essential Packages
(e.g. [1] Tomorrow’s Mortgage Executive Magazine [2] The Lending Insider Daily Newsletter [3] Website Homepage Presence [4] Featured Web Sponsor [5] Today’s Lending Insight Newspaper and [6] Featured Editorial Article), and you’re willing to commit to 12 consecutive months we will give you $4,000 worth of monthly services for just $2,000 a month.
That’s a 50% savings!
PP3
PODCAST SPONSORSHIP*
$24,000 Create a buzz like no other. This mortgage industry exclusive allows executives to share their company’s story in their own words. Hear executives share their insights, expertise, and thought provoking ideas and more! This highly engaging media opportunity will reach over 80,000 Progress In Lending Subscribers on a monthly basis for the next twelve months.
*Only 4 companies will be selected for this exclusive 12-month opportunity.
Will your company be one
of the 4 featured?
