AI Innovation: Transforming The Lending Industry

For the second consecutive year, Insellerate has been selected to present its technology at the prestigious Mortgage Bankers Association (MBA) Annual Convention Tech Showcase. This recognition highlights that AI is not a passing technology. I know this because our Athena AI tool is getting rave reviews.

AIthena AI: Revolutionizing Mortgage Lending

AIthena AI includes:

1. Predictive Analytics: By analyzing over 200,000 borrower inquiries, AIthena predicts with 89.4% accuracy which loans are likely to close.
2. Data-Driven Insights: The platform provides deep insights into borrower behavior and market trends.
3. Automated Customer Engagement: AIthena streamlines communication with potential borrowers.
4. Risk Assessment: The AI enhances loan application evaluation efficiency.

Real-World Success: Ladera Lending Case Study

Ladera Lending’s implementation of Insellerate’s Aithena demonstrates the tangible benefits of this technology:

• 89.4% Prediction Accuracy: On the first call, the AI predicts whether a customer will close a loan.
• 21% Reduction in Unqualified Inquiries: The system efficiently filters out inquiries that don’t meet loan qualifications.
• 38% Increase in Worked Opportunities: Ladera Lending saw a significant uptick in handling viable opportunities within a seven-day timeframe.
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Scott Contreras, EVP of Ladera Lending, stated, “The Aithena platform is another example of implementing technology to maximize our Loan Officer’s time while delivering a better borrower experience.”

Key Features Driving Industry-Wide Success

Insellerate’s AI-powered solution offers:

1. Real-Time Scoring: Instantly evaluate loan officer performance metrics.
2. Advanced Model Building: Identify effective strategies to maximize loan conversion rates.
3. Intelligent Follow-Up: Generate personalized communication based on AI-generated insights.
4. Compliance: manage compliance on what their LOs say, did they act professionally, say their NMLS number, say the call is being recorded, and ask for permission to pull credit. Etc.

Benefits Across the Lending Ecosystem

AIthena AI is designed to benefit various stakeholders:

• Servicers: Enhance customer retention and identify refinancing opportunities.
• Call Centers: Improve call prioritization and increase conversion rates.
• Consumer Direct Lenders: Streamline loan applications and boost customer satisfaction.
• Large Banks: Optimize resource allocation and improve lending efficiency.

The Future of Lending is Now

With dozens of lenders looking to embrace AI, this shows that this technology is powerful.