Advancing Your Proptech Strategy With AI, Pt. 2
Many PropTech companies possess highly sophisticated automation software with some AI elements, but AI is much more than automation. What makes automation intelligent is AI. With an abundance of software automation in PropTech helping to supplement the property sales process, automated emails can respond to property requests, and chat boxes can answer specific questions with precise preprogrammed answers. However, AI is able to analyze the substantial body of historic housing data, in addition to the knowledge bank estate agents possess on customer queries, to analyze patterns and anticipate information that would appeal to a customer based on the questions they ask regarding a property.
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