Author: PROGRESS In Lending

iEmergent, a forecasting and advisory services firm for the financial services, mortgage and real estate industries, has appointed Megan Horn chief marketing officer (CMO). In this role, Horn will oversee marketing, public relations, brand management and customer experience for the growing company.

Insellerate, a provider of customer relationship management (CRM) and marketing automation solutions to the mortgage lending and real estate industries, has launched its new AgentConnect solution. This powerful solution takes co-branded marketing to a new level to increase collaboration and transform partner relationships with innovative automation and dynamic content.

Sales Boomerang, an automated borrower intelligence and retention system, and Mortgage Coach, a platform empowering mortgage lenders to educate borrowers with interactive home loan presentations, have merged and the appointed SaaS executive Richard Harris as CEO.

Mortgage applications increased 0.7 percent from one week earlier, according to data from the Mortgage Bankers Association’s (MBA) Weekly Mortgage Applications Survey for the week ending June 24, 2022. This week’s results include an adjustment for the observance of the Juneteenth holiday.