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New Integration Boosts Capabilities For Wholesale And Retail Mortgage Lenders

CRMnow, a customer relationship management (CRM) system built from the ground up for the mortgage industry, completed a successful integration between Nextwave CRM and Modex, a solutions-driven mortgage talent solution, creating a combined technology platform facilitating a streamlined approach to recruiting for wholesale and retail lenders. 

This new integration partnership brings the power of Modex’s strategic business data to Nextwave CRM. Modex’s solutions provide Nextwave clients with robust data and analytics regarding loan officer production, engagement and results, which will enhance loan officer recruitment capabilities. In a highly competitive marketplace where efficiencies offer critical advantages this addition takes the leading mortgage industry CRM to the next level.

“We are thrilled to partner with Nextwave CRM to bring unmatched data insights directly into the hands of mortgage professionals,” said Dale Larson III, CEO of Modex. “This integration is a game-changer for lenders, offering a seamless way to enhance recruitment, supercharge sales prospecting, and leverage market analytics. By combining our industry-leading analytics with Nextwave’s robust CRM platform, we’re setting a new standard in the mortgage industry.” 

“This integration will provide a powerful tool for Nextwave CRM clients putting tens of millions of mortgage and real estate data points right into the account and contact records of our CRM,” said Jeremy Couzens, Vice President of Product Development for Nextwave CRM. “Working with the Modex team has been a great experience and our partnership will be incredibly beneficial to both companies and our clients.”