New Story Lending Secures Trademark For “Breaking Barriers To Homeownership”
New Story Lending, a growing national mortgage company dedicated to making homeownership accessible to all, has officially trademarked the phrase “Breaking Barriers to Homeownership.” The move reflects the company’s commitment to providing innovative lending solutions, fostering financial empowerment, and ensuring that the dream of homeownership is attainable for most everyone.
“For us, ‘Breaking Barriers to Homeownership’ is more than just a slogan—it is the foundation of our purpose,” said Shane Miller, CEO and Co-Founder of New Story Lending. “Homeownership is one of the most powerful ways to build generational wealth, yet so many people face obstacles that make it seem out of reach. At New Story Lending, we challenge traditional lending barriers by offering flexible and inclusive loan options tailored to each client’s unique financial situation. We are dedicated to guiding our borrowers through every step of the process, ensuring they feel confident and empowered in their homebuying journey.”
New Story Lending was founded on the principle that homeownership should not be a privilege reserved for a select few, but an achievable goal for all. The company has built a reputation for its personalized approach, collaborating closely with borrowers, Realtors, and builders to simplify the lending process while providing education and support.
“This trademark represents our unwavering commitment to helping every demographic achieve homeownership,” said Juan Rodas, CEO and Co-Founder of New Story Lending. “I am incredibly passionate about serving the underserved, and this phrase embodies the heart of what we do every day. Whether it is assisting first-time homebuyers, veterans, or individuals from minority communities who have historically faced challenges in securing a mortgage, we are here to provide solutions. We believe everyone deserves a place to call home, and we won’t stop until we’ve helped as many families as possible make that dream a reality.”
With this trademark, New Story Lending reinforces its focus on championing a more inclusive and accessible path to homeownership. As the company continues to expand, it remains steadfast in its dedication to breaking down financial barriers and changing lives through homeownership.
For more information about New Story Lending and its commitment to making homeownership a reality for all, visit www.newstorylending.com

The Place for Lending Visionaries and Thought Leaders. We take you beyond the latest news and trends to help you grow your lending business.