The Lincoln Family of Companies has launched a title and settlement services franchise business, TitleEase, to allow entrepreneurs involved in the real estate sales and financing industries to expand their businesses and enter new revenue streams via a completely turnkey solution. As the market contracts in 2022, companies that can also capture title and closing business can continue to grow.
TitleEase provides a simplified, streamlined and fully compliant path for mortgage originators, servicers, and real estate professionals to own and operate a title agency without the burden and expense of building a platform from scratch. The fully RESPA compliant franchise model also addresses and eliminates many of the potential complexities and compliance risks associated with entering into a joint venture agreement. In addition, a franchise business is a tangible asset with its own terminal value.
“Title and settlement services companies make up an $11 trillion market that can be a fantastic source of growth for companies that expand into that business,” said Joseph D’Urso, CEO of TitleEase. “Our experience in the industry has prepared us to guide new franchisees into this business. While the joint venture model is very popular, the franchise model offers some very exciting advantages to companies already operating in this industry.”
Owning a title franchise offers the owner control over the critically important borrower experience all the way through the acquisition, financing and closing process, increasing borrower retention. Franchise owners can offer more services to borrowers, reducing cost and timelines while improving customer satisfaction. The franchise is provided as a turnkey operation that can go into production immediately and makes compliance simple to manage.
“Turning title and closing from a cost center into a revenue stream makes great sense, especially in this market,” D’Urso said. “But trying to do this on your own without an experienced guide is a daunting task. We mitigate the risk and partner with our franchisees for a great outcome for their companies and the borrowers they serve.”
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